Archive for April, 2007

Ad:Tech San Fran – Day 1, sessions

Posted on 25. Apr, 2007 by Chad.

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Well the first sessions of the morning are standing room only which is very exciting to see.  The turnout here at the show is much higher than I had anticipated.  Great venue and wow, the wi-fi works!
The Gamer Nation session came out with some interesting stats:
-       343,000,000 unique users visited game related websites in March [...]

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Ad:Tech San Francisco 2007 – LIVE UPDATE

Posted on 24. Apr, 2007 by Chad.

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Opening bell here in sunny San Fran and there is tonnes of eager marketers in the house.
Opening Keynote starts with a brief State of the industry:
-       99% of revenue to top 10 sites
-       90 revenue to YaGoo
-       Today’s brand conversation is creating dialog with you customers, unregulated and interactive.
Opening Keynote: Lynne Johnson, Senior Editor FastCompany.com [...]

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ad:tech San Francisco April 24-26

Posted on 19. Apr, 2007 by Chad.

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l’ll be at ad:tech San Fransisco http://www.ad-tech.com/sf/ next week so if anyone would like to get together for a pint to chat about b5media, the benifit of advertising on a Blog network or online advertising in general, shoot me an email chad@b5media.com 
I’ll also be twittering while I’m there, so if you want to stalk me, [...]

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Google finally wakes up to display Advertising and Buys DoubleClick for $3.1 Billion

Posted on 13. Apr, 2007 by Chad.

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Well the call just ended at 6:30EST and it was a doozie!  Google finally seem to wake up and realize that graphical advertising is the path to full ad world domination.   It mainly seemed like screened questions, but overall everyone was excited and no one overly concerned about the massive monopolistic play on the entire advertising world [...]

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Crowd Sourcing and Black Hat Advertising

Posted on 03. Apr, 2007 by Chad.

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The latest black hat marketing trend in the web 2.0 sphere is gaming the system and manipulating the votes so un-suspecting users will believe that 500 people really do find your crappy site or article is cool.   Most savvy webmasters will agree that Digg is easy to cheat and now a few companies are trying [...]

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Ditch the ad networks!

Sell direct